Archive for the '1022' Category

If you are #1 and no one cares, are you still #1?

Giles Bowkett wrote an interesting post today onHere’s a quick excerptIf you are #1 and no one cares, are you still #1?
At last year’s Brand ManageCamp conference, Carl Nichols talked about the importance of being #1 (as described in his book with Bill Schley called "Why Johnny Can’t Brand").  One of his points was […]


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